The Smoking Taxi

No matter how shocking anti smoking ads seem to get smokers seem to be able to avoid them but this campaign in Germany is upping the ante with some smart thinking. It’s the smoking taxi and when you order it something slightly different and unexpected arrives. I won’t ruin the storyline of the video but it is a smart campaign that aims to target people when they are out and about drinking and gives them a very visual reminder of where they could end up if they don’t give up smoking. On the downside this video has pretty much the worst music I have ever heard in a video and the final scene seems to suggest that although smoking is bad littering is OK.

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