Brilliant Mini Campaign Makes You The Star


This is a super smart marketing campaign from Mini in Germany that puts you at the heart of a billboard in Berlin and gives you the chances to win a Mini. You can either become part of the mini by entering a photo booth beside the billboard or you can go to their Facebook page online to take part. These sorts of campaigns where you become the star are not new but the Facebook integration with this one is smart and allowing people from all over the world to do this. You also have to love the way that the snazzy mirrors are highlighted on the car by making people wear ear muffs.

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